Facebook have decided to remove Facebook Lives from pages. Follows are here to stay. It has been easy to get confused about what a difference vs a like is, happily we don't have to worry about that anymore!
What does this mean to you and your Facebook Business Page? In my opinion it is a positive announcement for you. In the past somebody could 'like' your page but could choose to unfollow it.
This meant that they would not see any of your posts, however a 'follow' means that somebody is much more likely to see your post. Look out for a newly designed Facebook Page...again. Facebook say that this new page is "simpler and more intuitive".
No action is required of you as a business owner. Facebook will make the change.
Tip: Create a post or go live on your social media page and let your audience know that they need to follow your page in order to be able to see your valuable content.
What do you think of this news? Do you have more followers than likes?
Are you concerned about the impact likes disappearing will have on your page?
I would love to have your feedback. As soon as I have more information about the new Facebook feed I will update you.
Enjoy the rest of your day!